i myself often drive over the speed limit, doesn't make it any less illegal.
ebay is swarming with folks breaking rules from all sorts of companies.
i am not a demo, so i am sure i have the lingo all wrong, but stampin up does not allow products made with their items to be sold in a "permanent location". so you can't take it to your local gift shop and have them sell it and you can't go to ebay or set up your own website and sell them, as they too are considered "permanent locations". you can take them to local craft fairs and bizarres and sell them that way, because those aren't permanent locations.
perhaps a demo with actual quotes and the proper lingo can chime in. just passing along what i've learned from this board. and not really sure what their recourse would be if a customer did this. if a demo did it, i believe people have said they will take away the demonstratorship (is that even a word?).