I wanted to use the same color cardstock and ink that comes in the kit to create other designs. I thought it would help customers see beyond the kit pieces. They could still use the stamps and inks from the kit, even purchase extra cardstock in the same colors. It would help them to narrow the choices but still use what they have.
Of course, once they are hooked, they want most of the catalog. ;)
CASED from Stampin' Success Jan 07
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Date: Monday, January 15, 2007 GMT Views: 320