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If you want to get a new customer, put something personal in your "My Story" section, make it friendly and personal so prospective customers can feel they know you. And if you use the blog on your site, update it now and then so people know you're still in business.
This suggestion came about after looking for a local demonstrator. Several days ago, I went to the Stampin' Up site, I plugged in my address and came up with a list of demonstrators. Only one on the list had something in the "My Story" section--but instead of anything personal, it was a pitch for products. Another one of the demonstrators had a blog the Website, but the last post was from early last year.
I tried the same thing plugging in addresses in two nearby cities. Nothing about these demonstrators stood out as more than a generic Stampin' Up! page. I finally did settle on a demonstrator in a neighboring city after doing a little Facebook stalking. It turns out that she and I share a Facebook friend who moved out of the state a few years ago.
But my search would have ended a lot sooner had one of the demonstrators taken the time to put some something personal and personable.
I agree! When I went looking for a demonstrator over the summer, I wanted someone who actually did parties/classes. It was hard to tell who did active selling vs "hobby" selling based on the generic website. I finally settled on someone not particularly close to my house but I feel like she has lots of creative ideas to share.
If you want to get a new customer, put something personal in your "My Story" section, make it friendly and personal so prospective customers can feel they know you. And if you use the blog on your site, update it now and then so people know you're still in business.
But my search would have ended a lot sooner had one of the demonstrators taken the time to put some something personal and personable.
As a former demo...I'd like to give just a little explanation....the DBWS isn't the easiest to work with. I did manage to alter the "my story" section, but it took me several tries before I found just the right amount of words,etc.
Also, some of us are not the most tech savvy and the blog world doesn't come easy to us! I wouldn't rule someone out completely without a few phone calls or emails. Maybe the demo has an active and wonderful stamping life, but isn't able to manage the tech side of things. Just another perspective.
I updated mine regularly last year even though I consider myself a hobby demo. I let it go dormant this year. (Never been able to master it. I need a class! LOL) I got just as many leads this year (very few) and two more "stranger" on-line purchases. I keep it because I hoped a few sales would help me NOT make my own minimums. But it has cost me more than the sales I got. I contact everyone who contacts me. Half never reply. I figure they are demo shopping and found their right fit elsewhere! I believe the blogs are where it's at now.
I hope to make a decision with the new year to commit or drop it. (I'm sure I can find something to spend the money on.) Thanks for your thoughts.
Excellent suggestions! While my site is personalized, I have not updated the info recently. Thanks for the heads up!
__________________ Yapha I help people who are sick and tired regain their energy and improve their gut health so they can stop feeling exhausted every day and get back to feeling their best.
I am not a demonstrator, but I agree that this is good advice. I would be more likely to get in touch with someone who had a nice, personal profile out there and not just a sales pitch.