For the past two months TAC has offered double rewards (2 free stamps for every one you earned, and additionally for hostesses, a second half priced item of ANYTHING in the catty), several reduced special stamp sets, and right now you get a free circle album with the purchase of a Penelope paper package. For December they've announced extra hostess rewards... I like that we had a big window to spread our purchases out and still get rewarded, not just in one week/day.
But I know it's exciting to have a special day marked for sales...