I wanted to really try to sell the May special. This would challenge the spending of many of my customers, so I created this bitty book so customers could see in real life how gorgeous the new papers are. I created a Bitty Book with 24 page protectors. I back each design with the coordintating cardstock. On each page I put a 2" x 3" piece of the designer paper (front on front of cardstock and flip side on back). On the front of each page I added a Office Accoutremente flower in the coordinating color punched with the 1 1/4" punch. I ordered the pages by design instead of color like the pad. I decorated the covers with the Notations designer paper.
Date: Monday, April 23, 2007 GMT Views: 996
Registered: March 19, 2005 Location: Mechanicsville, VA Posts: 1644
Sun, Jun 03, 2007 @ 4:39 PM
This is a great idea! And the Bitty Book sizes make it easy to use your POP w/out using it all up. I think I might switch it around - POP in the B/G with the coordinating c/s be the smaller piece ... then, after the promo, I can make it a scrapbook maybe. Thanks for sharing - did it help with sales?
Registered: May 18, 2003 Location: Washington Posts: 1909
Sun, Jun 03, 2007 @ 4:46 PM
Funny, laureljeanne, that you asked about sales...lol. I had all kinds of customers spend the $ to get the promotion POP, but they really just wanted to get the 10 free inspiration sheets that I also had for the month. I only had maybe 6 get the POP but I had more than 25 order the onboard bitty books. go figure...... monthly sales were $20 short of 2 K
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